Management

As the Chief Operating Officer, P. Srikanth Reddy leads the operational management and development of our franchise network across India. He works closely with franchise partners to ensure efficient day-to-day operations, consistent service standards, and seamless alignment with our brand and business objectives.

His role focuses on strengthening franchise operations, supporting partners, streamlining processes, maintaining quality and compliance standards, and enabling sustainable growth across locations. With a strong focus on operational excellence and continuous improvement, P. Srikanth Reddy ensures that every franchise delivers a consistent, professional, and high-quality experience while upholding the values and standards of the brand.

As Relationship Manager, B. Charishma Sree builds and nurtures strong relationships with franchise partners, customers, and internal teams. She is the key point of contact for partner support, helping resolve day-to-day needs, communicate brand standards, and keep every location aligned with Araku Aroma’s service and business objectives.

Her role focuses on partner engagement, clear communication, and consistent follow-through, so franchisees receive timely support and customers experience the same quality at every store. With a focus on trust, responsiveness, and relationship-led growth, B. Charishma Sree helps strengthen partner confidence and uphold the values and standards of the brand.

As the Regional Head, R. Umadevi leads the operational management and development of our franchise network across the region. She works closely with franchise partners to ensure efficient day-to-day operations, consistent service standards, and seamless alignment with our brand and business objectives.

Her role focuses on strengthening franchise operations, supporting partners, streamlining processes, maintaining quality and compliance standards, and enabling sustainable growth across locations. With a strong focus on operational excellence and continuous improvement, R. Umadevi ensures that every franchise delivers a consistent, professional, and high-quality experience while upholding the values and standards of the brand.

As the Regional Head for Andhra Pradesh and Orissa, M. V. Goutham Kumar supports the development and expansion of our business operations across the region. With a background in commerce and experience across business and the Telugu entertainment industry, he brings practical business insight, strong people skills, and an adaptable approach to his role.

His responsibilities focus on supporting regional operations, strengthening business relationships, coordinating with partners, and identifying new growth opportunities. With a strong focus on customer interaction, practical decision-making, and sustainable development, he contributes to building a consistent and trusted presence for the brand across Andhra Pradesh and Orissa.